Thank you for your interest in our Latin America Regional Outlook for 2018! We are excited to offer you an executive summary of the research.

As we look ahead to 2018, Latin America is poised for higher growth as domestic demand conditions improve and political uncertainty begins to subside. Although growth will be led primarily by Brazil and Argentina, many executives are betting on Mexico and other Pacific Alliance markets as their main engines of growth and profitability.

To win in this recovering region, MNCs will need to assess how to best capture pent-up demand, focusing on demand planning, strong alignment with channel partners around growth strategy, and careful customer segmentation to determine advisable changes to pricing, product mix, and service levels across product lines. Given the still-high potential for market disruption, scenario and contingency planning should continue to be top of mind.

If you have any questions, please do not hesitate to contact us.

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