May 17, 2017 - Research for this article was collected during William’s recent visit to East Africa. It is the second in a two-part series. The first was on Kenya’s consumer market. With one of the highest GDP growth…
How to win in Kenya’s dynamic consumer market

May 9, 2017 - Research for this article was collected during William’s recent visit to East Africa. It is the first in a two-part series. The second instalment will be on Tanzania’s consumer market. Nairobi, Kenya’s bustling capital, is a building…