How important are the Brazilian and Mexico markets to your business? Are they important enough? With multinational companies placing an increasing emphasis on these two Latin American giants, many executives yearn to understand how Brazil and Mexico fit into the big picture.
In a recent senior executive poll, Frontier Strategy Group benchmarked the relative revenue contributions of Brazil and Mexico to total global revenue, on a company-by-company basis. By segmenting the results into industry cohorts, our clients are able to see in detail how their organizations stack up against their peers.
Consumer goods companies are far outpacing other industries in their expansion into these markets, which indicates that industrial, pharmaceutical, and technology companies have a huge opportunity to solidify their positions in these markets and create a more sustainable growth platform for the future.
With the often conflicting growth and profitability imperatives, it is useful to know where you stand in order to set reasonable expectations with corporate centers. And as is true with any business, knowledge is the key to unlocking the secrets of effective growth.
No related posts.
[...] you’re still not sick of the Brazil vs. Mexico comparisons, try this one — Frontier Strategy Group This entry was posted in Daily Headlines. Bookmark the permalink. ← Frontier Markets Due [...]